Mindblown: a blog about philosophy.

  • Upselling and Cross-Selling: Difference, Examples and Strategies

    Upselling and Cross-Selling: Difference, Examples and Strategies

    Upselling and Cross-selling B2B sales strategies aim at drawing prospective or new customers towards your product or service to generate further sales. And the effect is significant!  It is not surprising to see that upselling can raise sales by 10-30% on ecommerce sites, while cross-selling raises profits by over 30% on an average. Moreover, reports…

  • Hot Leads: How To Generate & Convert Them Effectively?

    Hot Leads: How To Generate & Convert Them Effectively?

    61% marketers consider generating leads the toughest job on the face of this planet. And, they’re right in a way. Nevertheless, it is also directly proportional to the growth of any business. This means, you can’t ignore it either. So what do you do? The simplest answer to this would be: you prioritize your focus…

  • 24 Sure-Fire Strategies To Improve Sales Performance

    24 Sure-Fire Strategies To Improve Sales Performance

    Do you know that sales reps spend only 39% of their time selling? Surprising, right? The remaining 61% of the time goes into searching for prospects and validating the data collected. As a result, there is a negative impact on their productivity. It is quite obvious that this contradicts the aim of businesses which is to…

  • A/B Testing for Cold Emails to Achieve Higher Response Rates

    A/B Testing for Cold Emails to Achieve Higher Response Rates

    With an ROI of 3800%, cold emailing is hands down the best way to acquire prospects. However, it is your approach that determines the effectiveness of your email campaign, isn’t it? Are you wondering what that approach is? Well, it is A/B testing your cold emails.  Using A/B testing the right way will definitely help…

  • 10 Ultimate Sales Coaching Tips For More Sales & Revenue

    10 Ultimate Sales Coaching Tips For More Sales & Revenue

    Most companies these days are actively incorporating sales coaching in their process. It helps improve the performance of each salesperson of the firm, which leads to more sales and ultimately boosts the company’s revenue.  Companies that have solid sales coaching programs are able to see 28% more win rates. However, most often, sales leads don’t…

  • How To Write LinkedIn Connection Request Messages? (Best Practices + Templates)

    How To Write LinkedIn Connection Request Messages? (Best Practices + Templates)

    When you think of getting more career opportunities or want to grow your business, what is the first name that would pop in your mind? Is it ‘LinkedIn’? Yes, it is an immensely well-known platform among professionals from different verticals with 900 million members as on 2023. That means you can use it for outreach. However, if…

  • The Ultimate Cold Email Checklist To Increase Open Rate

    The Ultimate Cold Email Checklist To Increase Open Rate

    As most of us know painfully well, cold emails can be a source of irritation sometimes. In our day-to-day lives, we have experienced the cold vibes we get from cold emails. To help you, I have got an 18-point cold email checklist that you can refer to before hitting the send button. Writing cold emails that…

  • The Ultimate Video Sales Letter (VSL) Guide

    The Ultimate Video Sales Letter (VSL) Guide

    Do you watch more video content than reading blogs? Well, you are not alone; a majority of us do so. That’s why it is not surprising to know that 86% of businesses use video as a marketing tool. If you haven’t joined the bandwagon yet, it is time to gear up! Let’s learn how to…

  • What is Outreach Marketing? – Benefits, Tips And Strategies

    What is Outreach Marketing? – Benefits, Tips And Strategies

    The primary aim of every business to sell its product or service. To do so effectively, you have to connect with those likely to make a purchase, i.e. your potential customers. That is where outreach marketing helps you out.   Our client Bob was smart enough to choose outreach marketing and with our inputs, he…

  • LinkedIn Lead Generation: A Complete Guide

    LinkedIn Lead Generation: A Complete Guide

    LinkedIn needs no introduction, and it is the largest professional network with 900 million members across 200 countries. Doesn’t it look like a prospect haven? Unlike other social networking platforms, LinkedIn users are solely interested in advancing their professional and business goals. Because it’s so easy to implement marketing methods like lead generation on LinkedIn,…

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